Instagram Drinks influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Drinks Fashion Food Music Sports Travel, it may be a good idea to pitch Scott Pfaff. Normally there are about 1.7K likes below each of posts – only you can decide if it is an acceptable value.
A good estimation of Scott Pfaff advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @bigcat it is approximately 0.30%.
For now Scott Pfaff Instagram account has about 590.4K followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Drinks influencers are unlikely to disclose their pricing publicly. Although the cost of Scott Pfaff influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Scott Pfaff guest post in instagram.com/bigcat to be ~ $200.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Scott Pfaff engaged followers number of 120.