Instagram Humanities influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Humanities TV, it may be a good idea to pitch Andy Cohen. Normally there are about 97.2K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of Andy Cohen advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @bravoandy it is approximately 2.50%.
For now Andy Cohen Instagram account has about 3.9M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Humanities influencers are unlikely to disclose their pricing publicly. Although the cost of Andy Cohen influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Andy Cohen guest post in instagram.com/bravoandy to be ~ $19400.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Andy Cohen engaged followers number of 11640.