Instagram Mommy influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Mommy Babies Cars, it may be a good idea to pitch Carly Waddell. Normally there are about 32.1K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of Carly Waddell advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @carlywad it is approximately 3.06%.
For now Carly Waddell Instagram account has about 1M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Mommy influencers are unlikely to disclose their pricing publicly. Although the cost of Carly Waddell influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Carly Waddell guest post in instagram.com/carlywad to be ~ $6400.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Carly Waddell engaged followers number of 3840.