Instagram Fashion influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Fashion Photography Travel Blogging Lifestyle, it may be a good idea to pitch Caitlin Covington. Normally there are about 24.7K likes below each of posts – only you can decide if it is an acceptable value.
A good estimation of Caitlin Covington advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @cmcoving it is approximately 2.23%.
For now Caitlin Covington Instagram account has about 1.1M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Fashion influencers are unlikely to disclose their pricing publicly. Although the cost of Caitlin Covington influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Caitlin Covington guest post in instagram.com/cmcoving to be ~ $4800.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Caitlin Covington engaged followers number of 2880.