Instagram Fashion influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Fashion Leisure Travel, it may be a good idea to pitch Departures. Normally there are about 1.6K likes below each of posts – only you can decide if it is an acceptable value.
A good estimation of Departures advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @departuresmag it is approximately 1.10%.
For now Departures Instagram account has about 148.8K followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Fashion influencers are unlikely to disclose their pricing publicly. Although the cost of Departures influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Departures guest post in instagram.com/departuresmag to be ~ $200.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Departures engaged followers number of 120.