Instagram Entrepreneur influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Entrepreneur Music, it may be a good idea to pitch Diddy. Normally there are about 196.9K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of Diddy advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @diddy it is approximately 1.25%.
For now Diddy Instagram account has about 16M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Entrepreneur influencers are unlikely to disclose their pricing publicly. Although the cost of Diddy influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Diddy guest post in instagram.com/diddy to be ~ $39200.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Diddy engaged followers number of 23520.