Instagram Fashion influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Fashion Media, it may be a good idea to pitch GQ. Normally there are about 17.6K likes below each of posts – only you can decide if it is an acceptable value.
A good estimation of GQ advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @gq it is approximately 0.32%.
For now GQ Instagram account has about 5.5M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Fashion influencers are unlikely to disclose their pricing publicly. Although the cost of GQ influencer marketing could be calculated by Insta.Surf own formula. We expect the price of GQ guest post in instagram.com/gq to be ~ $3400.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the GQ engaged followers number of 2040.