Instagram Photography influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Photography Writing, it may be a good idea to pitch John Green. Normally there are about 60K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of John Green advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @johngreenwritesbooks it is approximately 3.20%.
For now John Green Instagram account has about 1.9M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Photography influencers are unlikely to disclose their pricing publicly. Although the cost of John Green influencer marketing could be calculated by Insta.Surf own formula. We expect the price of John Green guest post in instagram.com/johngreenwritesbooks to be ~ $12000.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the John Green engaged followers number of 7200.