Instagram Music influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Music Sports Yoga, it may be a good idea to pitch lululemon. Normally there are about 30.1K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of lululemon advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @lululemon it is approximately 0.93%.
For now lululemon Instagram account has about 3.3M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Music influencers are unlikely to disclose their pricing publicly. Although the cost of lululemon influencer marketing could be calculated by Insta.Surf own formula. We expect the price of lululemon guest post in instagram.com/lululemon to be ~ $6000.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the lululemon engaged followers number of 3600.