Instagram Wedding influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Wedding, it may be a good idea to pitch O, The Oprah Magazine. Normally there are about 20.8K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of O, The Oprah Magazine advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @oprahmagazine it is approximately 1.78%.
For now O, The Oprah Magazine Instagram account has about 1.2M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Wedding influencers are unlikely to disclose their pricing publicly. Although the cost of O, The Oprah Magazine influencer marketing could be calculated by Insta.Surf own formula. We expect the price of O, The Oprah Magazine guest post in instagram.com/oprahmagazine to be ~ $4000.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the O, The Oprah Magazine engaged followers number of 2400.