Instagram Design influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Design Photography Sports Surfing Travel, it may be a good idea to pitch O T O M. Normally there are about 385 likes below each of posts – only you can decide if it is an acceptable value.
A good estimation of O T O M advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @otomsurf it is approximately 0.31%.
For now O T O M Instagram account has about 124.2K followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Design influencers are unlikely to disclose their pricing publicly. Although the cost of O T O M influencer marketing could be calculated by Insta.Surf own formula. We expect the price of O T O M guest post in instagram.com/otomsurf to be ~ $77.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the O T O M engaged followers number of 46.