Who is PlayStation Gaming influencer in 2021

PlayStation Gaming influencer

PlayStation influencer pricing
An approximate cost of advertising according to the Insta.Surf stats

54800 $

Instagram Gaming influencer — get in touch and start an influencer marketing campaign!

Can PlayStation become your brand influencer?

First of all, if your business deals with Focus topics: Gaming, it may be a good idea to pitch PlayStation. Normally there are about 274.9K likes below each of posts — only you can decide if it is an acceptable value.

A good estimation of PlayStation advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @playstation it is approximately 1.05%.

What is PlayStation audience?

For now PlayStation Instagram account has about 26.4M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.

PlayStation advertisement price

Celebrities and top Gaming influencers are unlikely to disclose their pricing publicly. Although the cost of PlayStation influencer marketing could be calculated by Insta.Surf own formula. We expect the price of PlayStation guest post in instagram.com/playstation to be ~ $54800.

How much traffic could I collect working with PlayStation?

We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the PlayStation engaged followers number of 32880.