Instagram Lifestyle influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Lifestyle Media Sports, it may be a good idea to pitch Pulse Nigeria. Normally there are about 2.2K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of Pulse Nigeria advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @pulsenigeria247 it is approximately <0.1%.
For now Pulse Nigeria Instagram account has about 2.3M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Lifestyle influencers are unlikely to disclose their pricing publicly. Although the cost of Pulse Nigeria influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Pulse Nigeria guest post in instagram.com/pulsenigeria247 to be ~ $400.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Pulse Nigeria engaged followers number of 240.