Instagram LGBT influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: LGBT, it may be a good idea to pitch LGBT+ safe place. Normally there are about 5.4K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of LGBT+ safe place advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @queerspace it is approximately 5.86%.
For now LGBT+ safe place Instagram account has about 93.5K followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top LGBT influencers are unlikely to disclose their pricing publicly. Although the cost of LGBT+ safe place influencer marketing could be calculated by Insta.Surf own formula. We expect the price of LGBT+ safe place guest post in instagram.com/queerspace to be ~ $1000.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the LGBT+ safe place engaged followers number of 600.