Instagram Gaming influencer — get in touch and start an influencer marketing campaign!
First of all, if your business deals with Focus topics: Gaming Toys, it may be a good idea to pitch The Sims. Normally there are about 61.4K likes below each of posts — only you can decide if it is an acceptable value.
A good estimation of The Sims advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @thesims it is approximately 3.30%.
For now The Sims Instagram account has about 1.8M followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.
Celebrities and top Gaming influencers are unlikely to disclose their pricing publicly. Although the cost of The Sims influencer marketing could be calculated by Insta.Surf own formula. We expect the price of The Sims guest post in instagram.com/thesims to be ~ $12200.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the The Sims engaged followers number of 7320.