Who is Zegna Clothes and Accessories influencer in 2021

Zegna Clothes and Accessories influencer


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Zegna influencer pricing
An approximate cost of advertising according to the Insta.Surf stats

200 $

Instagram Clothes and Accessories influencer — get in touch and start an influencer marketing campaign!

Can Zegna become your brand influencer?

First of all, if your business deals with Focus topics: Clothes and Accessories Luxury, it may be a good idea to pitch Zegna. Normally there are about 1.8K likes below each of posts — only you can decide if it is an acceptable value.

A good estimation of Zegna advertisement effectiveness is the engagement rate (ER) which equals to the average likes number divided by the audience volume. For @zegnaofficial it is approximately 0.30%.

What is Zegna audience?

For now Zegna Instagram account has about 625.8K followers. The number itself makes sense only if compared with other niche bloggers with respect to the Engagement Rate.

Zegna advertisement price

Celebrities and top Clothes and Accessories influencers are unlikely to disclose their pricing publicly. Although the cost of Zegna influencer marketing could be calculated by Insta.Surf own formula. We expect the price of Zegna guest post in instagram.com/zegnaofficial to be ~ $200.

How much traffic could I collect working with Zegna?

We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Zegna engaged followers number of 120.